About Us Where Purpose Meets
Performance
New Canaan Impact Capital was founded on a simple belief that business can deliver both financial success and eternal impact.
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We are a merchant bank that combines the rigor of Wall Street with the grit of Main Street, and we undergird it all with values that endure. We partner with founders and investors to unlock potential, create value, and ensure every success uplifts people, communities, and legacy.
Mission
Our mission is to partner with visionary leaders by bringing clarity, capital, and conviction to their businesses. We walk alongside companies to align their strategy, amplify their growth, and ascend to enduring value. Success for us means more than returns. It means building enterprises that elevate people, strengthen communities, and reflect eternal purpose.
Guiding
Principles
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Integrity in All Things
We act with transparency, consistency, and honesty in every interaction.
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Relational Partnership
We don’t just fund companies; we join them, shoulder to shoulder, as partners in purpose.
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Purpose-Driven Performance
We measure success not only by financial returns but by lasting impact on people and communities.
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Wise Stewardship
We deploy capital and influence with humility, discipline, and responsibility.
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Discernment & Prayer
Every major decision is grounded in wisdom, reflection, and intercession.
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Our Broker-Dealer Partnership
New Canaan Impact Capital offers securities through its broker-dealer relationship with Carolina Financial Securities (Carofin). Over the past 20 years, Carofin has placed more than $1 billion in private offerings, both debt and equity, across more than 100 companies.
Founder and CEO John Gramling III has served as a Managing Director with Carofin since 2017, further strengthening the partnership and alignment with our mission.
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Our Foundation
The New Canaan Impact Capital Foundation extends our mission beyond business by supporting world evangelism, Christian leadership development, and initiatives that improve health, education, and well-being.
Working in partnership with the South Carolina Christian Foundation and global ministries like XPAN Global and Haggai International, we channel resources into projects that create both temporal and eternal impact.
A cord of three strands is not quickly broken.— Ecclesiastes 4:12
